The Most Popular House Colors to Inspire Your Siding

Whether you’re building or remodeling, choosing new siding is an opportunity to wrap your home in a color that resonates with you. It’s important to think about curb appeal and resale value, but you can also express your individual style through your choices. 

Just remember that when you choose a siding color, you’re in it for the long haul, according to design expert Beth R. Martin. “Since Hardie products will last many years, you'll want to make a decision that feels timeless, not trendy" she says. 

That may be why one of the most popular house siding colors in the nation is Arctic White. This clean and cool hue has a fresh feel that will appeal to anyone’s taste, even as color trends come and go. It also works well with contrasting dark trim and pops of bold accent color. Several other neutral tones are also popular with homeowners, and these vary by region. For inspiration, we asked experts how to utilize the most popular colors in each area, so you can start visualizing the look you want for your home. 

The Most Popular Exterior House Colors By Region

 Midwest

Iron Gray (pictured)

Cobble Stone

Aged Pewter

Bold Midwesterners may prefer the standout Iron Gray, which is deep and dramatic yet inviting, while homeowners who want a warmer, more versatile color may opt for Aged Pewter. Cobble Stone, which is in the taupe family of hues, contrasts well with rich green landscaping and darker accents.

Jeff Akerman, licensed architect and Strategic Construction Advisor at Real Estate Bees, says these colors work well with architectural styles common in the Midwest, such as Colonial or Craftsman style homes. But he advises homeowners not to be afraid of playing with accent colors. “While neutrals are popular for their versatility and timelessness, pops of bold color can be used effectively to add personality and character to a home.”

For example, you might complement Iron Gray with white or black shutters or trim, or even a show-stopping red door. 

Northeast

Cobble Stone

Pearl Gray

Light Mist (pictured)

In the Northeast, where the landscape is lush with greenery, homeowners turn to lighter neutrals. In addition to Cobble Stone, Pearl Gray is popular for its understated softness, while Light Mist brings a touch of blue, like a brightening sky just after a gray Northeastern rain. 

“Cape Cod, Colonial, and Victorian-style are prevalent in the country's Northeastern region,” says Martin. “These popular styles typically use lighter shades of natural grays, taupes, and whites, making this sophisticated neutral palette common throughout the region.”

If you’re looking to add accent colors, Akerman says neutrals like Cobble Stone and Light Mist work well with earth tones like brown, beige, and green, which can reflect the natural setting to provide seamlessness between your house and the outdoors.